Asos

The Sunday Telegraph London (April 30, 2006)

Author: Edited By Edward Simpkins

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Summary


WE SOLD shares in ASOS, the internet clothing retailer (103.50p), in February 2005 when they were trading at 10.75p. Readers who had followed our previous advice to buy the stock were sitting on a chunky profit of 150 per cent. Clearly readers who did that have missed out on a lot of upside, but there are no crystal balls in investing and it is important to take profits when possible.

Anyway, we would now advise buying into the stock as we think its growth prospects remain attractive. The retailer, which was previously known as As Seen on Screen, sells fashion items similar to those that are worn by stars of the small and large screen. Analysts say that there is a good growth story here.

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Extract


Asos

In March the retailer bought i...

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