No. 68-3, May 2016
Index
- Product advertising and viral stealth marketing in online videos. A description and comparison of comments on YouTube
- Affective choosing of clustering and categorization representations in e-book interfaces
- Exploring digital library usage for getting information from the ELM perspective. The moderating effect of information need
- Playing with science. Exploring how game activity motivates users participation on an online citizen science platform
- Determinants of effective SoLoMo advertising from the perspective of social capital
- Understanding the influence of social media on people’s life satisfaction through two competing explanatory mechanisms
- Relationships among attachment theory, social capital perspective, personality characteristics, and Facebook self-disclosure