No. 42-4, August 2018
Index
- Sport team-endorsed brands on Facebook. Effects of game outcome (win/loss), location (home/away) and team identification on fans’ brand evaluations
- Supporting authors in documenting and sharing operative knowledge
- A grocery recommendation for off-line shoppers
- Consumer engagement with eWOM on social media: the role of social capital
- E-tailer website attributes and trust: understanding the role of online reviews
- The role of emotional aspects in the information retrieval from the web
- Influence of personality traits on open access mode of publishing
- Live, visual, social, and mobile: media ecology in emergencies and ordinary times