Designing a model for Web 2.0 technologies application in academic library websites

Publication Date13 November 2017
Date13 November 2017
AuthorShima Moradi,Delbar Tayefeh Bagher,Zohreh Mirhosseini
SubjectLibrary & information science,Librarianship/library management,Library & information services
Designing a model for Web 2.0
technologies application in
academic library websites
Shima Moradi
Department of Scientometrics, National Research Institute for Science Policy,
Tehran, Iran, and
Delbar Tayefeh Bagher and Zohreh Mirhosseini
Knowledge and Information Science Department,
Islamic Azad University Tehran North Branch, Tehran, Iran
Purpose This study aims to investigatethe application of Web 2.0 technologiesin the libraries of the top
100 universitiesin the world to provide a model for Web 2.0 applicationin academic library websites.
Design/methodology/approach Data were collected from the universitieslibrarywebsites for three
months based on a Web 2.0 checklist. The list of universities was extracted from Webometrics Rankingof
World Universitiesin 2015.
Findings The researchshows the priorities of these universities in their use of Web 2.0 tools include social
networks and mashups at the most (94.5 per cent),followed by RSS (91.2 per cent) and social tagging (82.4
per cent) and other tools with lower priorities.Moreover, it revealed the most common applications of these
tools in the mentioned websites followed by their objective evidences in different libraries. The results
indicate thatthe total Web 2.0 application in the libraries ofthe top 100 universities was below average (40.23
per cent). Finally,the model for Web 2.0 application in academic library websiteswas designed.
Originality/value The focus of this study is on the value and applicationof each tool in the websites and
demonstrate a clear modelto apply in other library websites. The model for Web 2.0 technologies application
in academiclibrary websites has not been designed andpictured before.
Keywords Academic library, Web 2.0 tools, Model, Web technology, University library,
Top universities, Web 2.0 capabilities
Paper type Research paper
The past two decades havewitnessed fast changes in the use of information technology(IT)
in academic libraries. Libraries have developed and diversied their services based on
advanced ITs. One of the commontechnologies in this regard is Web 2.0 that is perceivedas
a second generation of Web-based services emphasizing online collaboration and sharing
(Linh, 2008). These advances have led to the emergence of Library 2.0 whereby library
services have been developedbased on Web 2.0 tools (Mansor and Idris, 2010). It seems that
academic libraries are more inuencedby Web 2.0 technologies owing to dealing with more
educated users and librarians. Application of these technologies in the library website can
play a signicant role in the development of academic libraries. Web 2.0 technologies such
as social networks, blogs,podcasts, Vodcasts, RSS, social bookmarking,wikis and mashups
have generated new opportunities for academic libraries acquiring, organizing and
This paperforms part of a special sectionInnovation of Informationservices in the age internetplus.
Received6 March 2017
Revised8 July 2017
Accepted26 July 2017
Informationand Learning Science
Vol.118 No. 11/12, 2017
pp. 596-617
© Emerald Publishing Limited
DOI 10.1108/ILS-03-2017-0013
The current issue and full text archive of this journal is available on Emerald Insight at:
disseminating information, sharing knowledge and providing services that facilitate the
cooperation and interactionbetween librarians and users. According to Anderson (2007),by
using new technologies, libraries have been changed into places to create knowledge and
allow users to develope and consume information in their own way. This can create new
oppurtonitiesfor libraries and meet the userschangingneeds.
Adoption of Web 2.0 technologies requiresfull understanding of the concepts, goals and
roles associated with thesetechnologies. It will open a new horizon to academic librarians to
grow their library services and meet the usersvarious information needs. To our
knowledge, there is no research to extensively model Web 2.0 technologies, capabilities,
approaches and applicationsin the eld of information science and epistemology. Thus, it is
necessary to investigate the impact of Web 2.0 technologies and their implications for
academic libraries. On the other hand, studies done in the advanced countries disclose that
Web 2.0 technologies have alreadybeen adopted and developed by some academic libraries
(Shoniwa and Hall, 2007;Linh, 2008;Xu et al., 2009;Chua and Goh, 2010;Tripathi and
Kumar, 2010;Harinarayanaand Raju, 2010;Kim and Abbas, 2010;Boateng and Liu, 2014).
The purpose of the present research is to examine the extent to which Web 2.0
technologies such as blogs, wikis, and mashupsare used in the websites of the top academic
libraries in the world and analyze their goals andapproaches. The results will certainly be
useful in the design of a model for academic librarieswebsites based on Web 2.0
technologies. Theycan also be useful to companies designing library software or developing
library websites so that librariesand librarians keep pace with new technologies.
Literature review
Literature review reveals that Web 2.0 tools have been increasingly adopted and used by
academic libraries. Researchesin many of the countries through out the world, especially in
Europe, America and Australia suggesta high level of Web 2.0 adoption and application. A
study in the USA showed a high levelof blog and RSS use among the academic libraries (99
and 97 per cent, respectively) (Boateng and Liu, 2014). Another study in Australia (Linh,
2008) gave a holistic picture of the Web 2.0 programs for Australian academic libraries. A
similar study in China distinguished the library services using Web 2.0 technologies (Han
and Liu, 2010). Moreover, there was another study which revealed two-thirds of these
libraries have applied one or more of thesetechnologies already (Si, Shi, and Chen, 2011). In
contrast, some otherstudies have shown that Web 2.0 implementation in the MiddleEastern
academic libraries is very low (Abde Khoda and Mohammadi, 2011;Bahrami, 2012;
Saidizadeh, 2012;Ebrahimzadeh, 2012;Alipour, 2012;Latiet al.,2013;Esfandiari and
Hosseini, 2011;Moradiet al.,2011;Ghasemi and Fatehi, 2014;Al-Kharousiet al.,2016).
Most studies have examined the following aspects of Web 2.0: familiarity with and use of
Web2.0toolsbylibrarians(Mesrinejad, 2010;Esfandiari and Hosseini, 2011;Abde Khoda and
Mohammadi, 2011;Ebrahimzadeh, 2012;Bahrami, 2012;Saidizadeh, 2012;Alipour, 2012;Latiet
al., 2013;Mansor and Idris, 2010;Luo, 2010;Baro et al., 2014;Al-Kharousi et al.,2016),the extent of
Web 2.0 usage (Moradi et al.,2011;Ghasemi and Fatehi, 2014;Linh, 2008;Chua and Goh, 2010;
Tripathi and Kumar, 2010;Harinarayana and Raju, 2010;Han and Liu, 2010;Kim and Abbas,
2010;Mahmood and Richardson, 2011;Wordofa, 2014;Boateng and Liu, 2014), the goals of and
approaches to application of Web 2.0 tools (Linh, 2008;Harinarayana and Raju, 2010;Boateng
and Liu, 2014;Al-Kharousi et al.,2016), proposal of Library 2.0 models (Ghrekhanloo et al., 2010;
Habib, 2006;Xu et al.,2009) and evaluation of how the use of Web 2.0 technologies is taught to
librarystaffandusers(Education2.0)(Gross and Leslie, 2008;Ramanau and Geng, 2009).
Unlike the research done in othercountries, to the best of our knowledge, there is nostudy
to model the goalsand applications of Web 2.0 technologiesin academic libraries in Iran.
Web 2.0

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