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EBG Acquires Online Travel Marketplace Undercover Tourist.

Document Cited in Related
Vincent

MANews-(C)2009-2022

Florida, US-based e-commerce solutions providers EBG, specializing in travel and entertainment, is acquiring US-based B2C online travel marketplace Undercover Tourist, specializing in theme parks and attractions, the company said.

The acquisition is complementary to EBG's current offerings and will expand the EBG portfolio to serve the B2C marketplace while also providing timely and engaging content with trip planning advice, travel tips and more.

The Undercover Tourist brand and platform will continue as a separate business unit and the product offerings will expand nationally.

EBG powers a portfolio of technology solutions and operates a network of employer and membership-based platforms reaching a captive audience, providing leading brands with incremental distribution opportunities.

EBG's network has a combined reach of over 100m users from participating companies and closed loop affinity and membership groups.

As a travel website and theme park expert launched in 2000, Undercover Tourist has sold over 25 m theme park admission tickets to key destinations and attractions including Walt Disney World, Disneyland, Universal Orlando Resort, Universal Studios Hollywood, SeaWorld Parks, Legoland Parks and...

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