Emerging market: Taxonomical considerations and Nigeria’s development quagmire
| Pages | 81-95 |
| DOI | https://doi.org/10.1108/20425961201000032 |
| Published date | 01 April 2011 |
| Date | 01 April 2011 |
| Author | Vno Aghara,Aham Anyanwu,Ireneus Nwaizugbo,Chudi Okpala,Promise Oparah |
| Subject Matter | Public policy & environmental management |
Copyright © 2011 WASD 81
*Corresponding Author: Vno Aghara. Department of Marketing, Nnamdi Azikiwe University, P M
B5025, Awka, Anambra State, Nigeria, Email: vinoaghara@yahoo.com
†Professor, A. ANYANWU, Department of Marketing, Imo State University, Owerri, Imo State, Nigeria.
Email: ahamefuleproff@yahoo.com
‡Dr. I.C. NWAIZUGBO. Department of Marketing, Nnamdi Azikiwe University, Awka, Anambra State,
Nigeria. Email: ireneus.nwaizugbo@unn.edu.ng
§C.G. OKPALA Department of Marketing, Nnamdi Azikiwe University, Awka, Anambra State, Nigeria.
Email: ultimatechudi@yahoo.com
**P.C. OPARAH. Department of Marketing, Nnamdi Azikiwe University, Awka, Anambra State, Nigeria.
Email: pcopara@yahoo.com
EMERGING MARKET: TAXONOMICAL
CONSIDERATIONS AND NIGERIA’S
DEVELOPMENT QUAGMIRE
World Journal of Enterprenuership, Management and Sustainable Development, Vol. 7, No. 1, 2011
Vno Aghara*
Nnamdi Azikiwe University, Nigeria
Aham Anyanwu†
Imo State Univrsity, Nigeria
Ireneus Nwaizugbo‡, Chudi Okpala§ and Promise Oparah**
Nnamdi Azikiwe University, Nigeria
Abstract: Discourses on emerging markets have gained momentum in the literature as
companies in slow-growing developed economies are intensifying their entrepreneur-
ship and search for new growth opportunities in emerging economies. Emerging mar-
kets are countries that are restructuring their economies along market-oriented lines
and offer a wealth of opportunities in trade, technology transfers and foreign direct in-
vestment (FDI). They serve as regional economic powerhouse, reminiscent of transition-
al societies undertaking political and economic reform, fast growing outward-orient-
ed economies with efficient production for the domestic and export markets, political
economy oriented towards entrepreneurship and free enterprise, market transparency,
among others. After decades of economic turmoil, many African countries have started
to make steady progress towards creating market-enabling institution. Based on a syn-
thesis from the literature and using Nigeria as a context, this review paper argues that
To continue reading
Request your trial