ESW to Acquire Complementary Ecommerce Platform Scalefast.

MANews-(C)2009-2022

Dublin-based direct-to-consumer ecommerce company ESW has agreed to acquire Los Angeles--based ecommerce solution provider Scalefast, the company said.

Subject to customary approvals, the transaction is expected to close by mid-year 2022.

The company also announced that Scalefast founders, CEO Nicolas Stehle, CTO FrÃ(c)dÃ(c)ric Bocquet, and CMO Olivier Schott, will join the ESW senior leadership team.

The acquisition will further extend ESW's market strength across apparel, beauty, personal care and luxury brands to include entertainment, gaming and electronics.

Scalefast's data analytics and speed-to-market will also facilitate turnkey localized stores, digital 'pop up' stores and highly targeted DTC brand campaigns, which will all complement ESW's cross-border DTC solutions and end-to-end customer experience.

Provision of complementary solutions across both technology platforms is expected to drive accelerated growth in revenue and in product innovation across the group's integrated client base.

With a combined workforce of more than 1,000 team...

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