Ikea embraces Africa.

Position:Kaleidoscope - Brief article

Just over a year ago, Swedish furniture manufacturer Ikea recruited some of Africa's top designers to create a unique line inspired by the continent's rich creative scene.

This month Ikea offered the first glimpse of the collaboration known as Overallt, which means 'everywhere is Swedish', and offers armchairs, textiles, benches and tableware.

Ten designers from seven African countries collaborated with five in-house Ikea designers in Cape Town last year to produce a range that blends...

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