JOANNE Watkinson

Published date13 September 2021
Publication titleHuddersfield Daily Examiner
It is an apocalyptic statement, that we must heed. Each of us can make small changes to the way we live in order to reduce our carbon footprint such as eating less meat, reducing our home energy consumption and water waste, and of course consuming fashion less ferociously.

Lately, savvy influencers have switched their content and narrative to include the phrases repeatwear and recycle to appeal to those who care about climate change.

Stella McCartney long champion both in fashion her own

If, like me, wearing your clothes on repeat is the norm this concept may amuse, but it's refreshing compared to the influencers who wouldn't be seen in the same garment twice.

Some people have a tendency to stand on their soap box and preach this newly-found message causing us to feel guilty unnecessarily.

"Shop your own wardrobe", "Buy nothing for a year" are popular phrases with influencers.

This vow is the perfect option for influencers and fashion insiders who have spent the past decade being sent a steady supply of free clothes, but not everyone is in this position of privilege.

A Bottega-touting influencer shopping from their own bulging wardrobe for a year isn't too much of a stretch, but there are any...

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