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Level the playing field.

Document Cited in Related
Vincent
AuthorGraziano, Ovidio
PositionLetters - Letter to the editor

I read your interesting article about business ethics (Technical matters, July/August) and I agree that most global companies use CSR as a "fancy PR exercise". But I believe that the concept of business ethics, social responsibility and corporate citizenship arise because of a serious lack of regulation. It is left to companies and, ultimately, consumers to decide whether a certain product or service is ethical, because there are no other rules to decide for them.

The problem with the modern business game is that not everyone is playing to the same rules. Businesses in country X can gain an advantage by exploiting the fact its legislation allows them to do something that is forbidden in country Y. Businesses in country Y must decide, therefore, whether to maintain operations in their home nation and thereby lose out, or to move to country X and take advantage of its more favourable legislation. This leaves the choice of whether the move is ethical to the consumers of country Y.

The business game should be regulated like an international...

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