Mobile voice OTT could become a disruptive force.


The second phase of mobile VoIP innovation, led by highly sophisticated players, has the potential to attack the most fundamental model upon which telcos base their business. Global management consultancy Arthur D. Little's latest report, Disruptive threat or innovative opportunity? outlines key trends influencing this development and the response options available. "Key technological, business and regulatory trends are influencing the development of the mobile voice OTT industry", says Dr. Bjorn Thunstrom, Principal of Arthur D. Little's Telecoms, Information, Media & Electronics (TIME) Practice. "The operators' response strategies will dictate whether this proves to be a disruptive threat or an innovative opportunity." Based on over 50 interviews with Telecom and OTT CxOs globally, Arthur D. Little has developed three main market scenarios to quantify the OTT growth potential according to the combined strength of several factors highlighted in the report:

* Negligible Impact: In this scenario operators can, and will take measures to block or hinder OTT progress. Mobile VoIP (mVolP) would grow from $ I bn in 2011 to $ 14bn in 2016 accounting for 2% of global mobile voice revenues.

* Moderate...

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