Pinterest Closes Acquisition of AI Powered Fashion Shopping Platform The Yes.

MANews-(C)2009-2022

US-based mage sharing and social media service Pinterest, Inc. (NYSE: PINS) has closed the acquisition of AI powered shopping platform for fashion The Yes, the company said.

The Yes enables users to shop a personalized feed based on the user's active input on brand, style, and size.

Pinterest believes that The Yes' leadership, technology and team, combining shopping expertise with fashion industry credibility, will help accelerate Pinterest's vision for it to be the home of taste-driven shopping.

The Yes was founded in 2018 by CEO Julie Bornstein, an ecommerce and fashion industry veteran and CTO, Amit Aggarwal, a tech industry veteran.

Over the past several years, The Yes has scaled to provide a personalized daily shopping feed that learns a user's style as...

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