Talal El Makdessi v Cavendish Square Holdings Bv (Respondent/ 1st Claimant) Team Y&r Holdings Hong Kong Ltd (2nd Claimant)

JurisdictionEngland & Wales
JudgeLord Justice Christopher Clarke,Lord Justice Tomlinson,lord Justice Patten
Judgment Date26 November 2013
Neutral Citation[2013] EWCA Civ 1539
Docket NumberCase No: A3/2013/0144
CourtCourt of Appeal (Civil Division)
Date26 November 2013

[2013] EWCA Civ 1539

IN THE COURT OF APPEAL (CIVIL DIVISION)

ON APPEAL FROM THE HIGH COURT OF JUSTICE

QUEEN'S BENCH DIVISION

COMMERCIAL COURT

MR JUSTICE BURTON

[2012] EWHC 3582 (COMMERCIAL)

Royal Courts of Justice

Strand, London, WC2A 2LL

Before:

Lord Justice Patten

Lord Justice Tomlinson

and

Lord Justice Christopher Clarke

Case No: A3/2013/0144

Between:
Talal El Makdessi
Appellant
and
Cavendish Square Holdings Bv
Respondent/ 1st Claimant
Team Y&r Holdings Hong Kong Ltd
2nd Claimant

Michael Bloch QC and Camilla Bingham QC (instructed by Clifford Chance LLP) for the Appellant

Joanna Smith QC and Richard Leiper (instructed by Squire Saunders (UK) LLP) for the Respondent

Lord Justice Christopher Clarke
1

The issue in this appeal is whether two clauses in an agreement for the sale of shares are unenforceable on the ground that they are penalties.

The facts

2

By 2008 Mr Talal El Makdessi ("Mr Makdessi") was a key figure in the advertising and marketing world of the Middle East. He had founded a Group which became the largest advertising and marketing communications group in that region. It operated in more than 15 countries via a network of around 20 companies with more than 30 offices. Mr Makdessi was one of the most influential business leaders in the Lebanon and his name was identified with the business of the Group. He had very strong relationships with clients of the Group and with senior employees.

3

In 2008 the holding company of the Group was Team Y&R Holdings Hong Kong Ltd, the second claimant/respondent ("the Company"), which was a new holding company formed for the purposes of the acquisition. The shareholders were Mr Makdessi and Mr Joseph Ghossoub ("Mr Ghossoub"). In 2008 Young & Rubicam International Group B.V. ("Y & RIG"), a company in the WPP group of companies, held 12.6% of the shares in the Company.

4

By an agreement dated 28 February 2008 ("the Agreement") Mr Makdessi and Mr Ghossoub (together "the Sellers") agreed to sell to Y & RIG 474 shares in the company, being 47.4 % of its shares then in issue. Y & RIG transferred its shares in the Company to Cavendish Square Holdings B.V. ("Cavendish"), the first claimant, and by a novation agreement of 29 February 2008 Cavendish was substituted for Y & RIG as a party to the Agreement. Cavendish is a holding company within the WPP group, which is the world's largest market communications services group. Thus Cavendish came to hold 60% of the Company and the Sellers retained 40%.

5

The Agreement had been the subject of extensive negotiations over six months between the Sellers and Cavendish. Both were represented by highly experienced lawyers — Allen & Overy in the case of Cavendish and Lewis Silkin in respect of the Sellers.

6

The price payable to the Sellers, pursuant to the Agreement and a First Amendment deed of 11 June 2008, for the 474 shares was to be paid in instalments as follows:

i) $ 34,000,000 in cash on completion ("the Completion Payment");

ii) $ 31,500,000 to be paid into escrow on completion which was to be released in 4 instalments ("the Second Payment");

iii) An Interim Payment, to be satisfied on its Due Date i.e. 30 days after agreement of the OPAT for 2007–9, in the amount of (8 x Average 2007–9 OPAT x 47.4%) minus $ 63,000,000 (being the sum of the earlier payments less $ 2.5 million representing interest);

iv) A Final Payment, to be satisfied on its Due Date i.e. 30 days after agreement of the OPAT for 2007–2011, in the amount of (M x Average 2007–11 OPAT x 47.4%) minus $ 63,000,000 and the Interim Payment.

The price was payable in the proportions 53.88% for Mr Makdessi and 46.12% for Mr Ghossoub. Mr Makdessi has been paid his proportion of the first two payments, together with some additional interest.

7

OPAT was the subject of an elaborate definition. It was, in essence, the relevant audited consolidated operating profit after tax. The "M" figure for the final payment was to vary between 7 and 10 according to the extent of the compound annual growth rate in profits in respect of the period 2006 to 2011. The Agreement provided — by clause 3.3 — that the maximum of all payments would be $ 147,500,000.

8

Clause 3.2 of the Agreement provided that if the Interim Payment and/or the Final Payment turned out to be a negative figure then it/they should be treated as zero, but there was to be no claw back of the earlier payments

9

The Sellers warranted that the Net Asset Value ("NAV") of the Company at 31 December 2007 was $ 69,744,340. It is apparent from the figures:

a) that Cavendish was liable to pay a very sizeable amount for goodwill, being at its highest (assuming no decrease in NAV) some $ 114.44 million ($ 147,500,000–$ 33,058,817, being $ 69,744,340 x 47.4%), on which footing goodwill would form some 77 % of the consideration; and

b) that payment of the Completion and the Second Payment would themselves include a substantial amount for goodwill. Those payments total $ 65,500,000 and were for 47.4% of the equity. 47.4% of the 2007 NAV was $ 33,085,817 (see above). So more than half of these two payments was attributable to goodwill.

10

Clause 11 provided as follows:

11. PROTECTION OF GOODWILL

11.1. Each Seller recognises the importance of the goodwill of the Group to the Purchaser and the WPP Group which is reflected in the price to be paid by the Purchaser for the Sale Shares. Accordingly, each Seller commits as set out in this Clause 11 to ensure that the interest of each of the Purchaser and the WPP Group in that goodwill is properly protected."

11

Clause 11.2 of the Agreement then contained a number of restrictive covenants, which the learned judge helpfully set out, incorporating the relevant definitions taken from Schedule 12 to the Agreement as follows:

"11.2. Until the date 24 months after the Relevant Date [being the later of the date of termination of employment by the Group (not relevant in the case of the Defendant), the date that he no longer holds any Shares or the date of payment of the final instalment of the Option Price pursuant to Clause 15.5(b) — see below], no Seller will directly or indirectly without the Purchaser's prior consent:

(a) carry on or be engaged, concerned or interested in competition with the Group, in the Restricted Activities [being the provision of products and/or services of a competitive nature to the products and/or services provided by the Group Companies in the twelve months prior to the date of the alleged breach of Clause 11.2] within the Prohibited Area [being any countries in which the Group Companies have carried on the business of marketing communications and ancillary services at any time in the period of twelve months prior to the date of the alleged breach];

(b) solicit or knowingly accept any orders, enquiries or business in respect of the Restricted Activities in the Prohibited Area from any Client [being a client or potential client of any Group Company which has placed any order in connection with the Restricted Activities during the twelve months prior to the date of the alleged breach or which was in discussions with any Group Company in relation to such provision in such period];

c) divert away from any Group Company any orders, enquiries or business in respect of the Restricted Activities from any Client; or

(d) employ, solicit or entice away from or endeavour to employ, solicit or entice away from any Group Company any senior employee or consultant employed or engaged by that Group Company."

12

By Clause 7.5 ("the Carat Clause") the Sellers agreed that within four months after completion they would dispose of any shares held by them in Carat Middle East S.a.r.l ("Carat"), and procure that a joint venture agreement of 19 December 2003 to which Group Carat (Nederland) BV and Aegis International B.V, on the one hand and Mr Makdessi, on the other, were parties, would be terminated. Carat was a joint venture company established under this agreement, of which Mr Makdessi was to have 245 shares (i.e. 49%) and the other parties were to have 255 (i.e. 51%). Carat is defined on its website as " the world's leading independent media planning and buying specialist…Owned by global media group Aegis Group Plc… [with] more than five thousand people in seventy countries worldwide". It is admittedly a competitor of the Claimants.

13

Clause 11.7 contained a further covenant restrictive of the Purchaser:

" The Purchaser recognises the importance of the Group to the Sellers and to the value of the Interim Payment and the Final Payment. Accordingly, the Purchaser commits as set out below to ensure that the interest of each Seller in that goodwill is properly protected.

The Purchaser will not (and will procure that no other member of the WPP Group will) at any time until the end of the last financial period relevant to the calculation of the Consideration without the Sellers' prior written consent other than within the Group Companies, trade in any of [twenty three identified] countries…using [specified] names."

14

The learned judge held that the restrictions in clause 11.2 were not in unreasonable restraint of trade, and there is no appeal from that decision.

Clause 5

15

Clause 5 is headed "Default". Clause 5.1. provides:

"If a Seller becomes a Defaulting Shareholder he shall not be entitled to receive the Interim Payment and/or the Final Payment which would other than for his having become a Defaulting Shareholder have been paid to him and the Purchaser's obligations to make such payment shall cease".

The definition of Defaulting Shareholder includes " a Seller who is in breach of clause 11.2".

16

Clause 5.6 provides:

" 5.6. Each...

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9 firm's commentaries
  • Penalty Clauses: A Question Of Context?
    • United Kingdom
    • JD Supra United Kingdom
    • 7 July 2015
    ...damage was the true bargain between the parties. Moore-Bick LJ also considered El Makdessi v Cavendish Square Holdings BV [2013] EWCA Civ 1539 (reported in the January 2014 Litigation Review) and concluded that the modern approach is that a clause providing for the payment on breach of a su......
  • Share Purchase Agreements - The New And The Old Revisited
    • Ireland
    • Mondaq Ireland
    • 29 July 2015
    ...El Makdessi v Cavendish Square Holdings BV and another [2013] EWCA Civ 1539, the Court of Appeal in the UK held that clauses in a share purchase agreement providing that, if the seller breaches restrictive covenants, the buyer's obligation to pay deferred consideration would cease and the b......
  • UK Court of Appeal: “Defaulting Shareholder” Provisions Are Unenforceable Penalties
    • United Kingdom
    • JD Supra United Kingdom
    • 6 January 2014
    ...In considering whether the traditional prohibition on penalty clauses would apply in Talal El Makdessi v Cavendish Square Holdings BV [2013] EWCA Civ 1539, the Court took into account circumstances beyond those in which sums not reasonably linked to damage suffered are payable upon a breach......
  • Penalty Clauses In Commercial Agreements Following El Makdessi v Cavendish Square Holdings
    • United Kingdom
    • Mondaq United Kingdom
    • 23 February 2014
    ...so as to render them unenforceable. This issue was considered in the case of El Makdessi v Cavendish Square Holdings BV and another [2013] EWCA Civ 1539 ("El Makdessi"), where the Court of Appeal was asked to review an earlier decision by the High Court on the question of whether clauses in......
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3 books & journal articles
  • Lecture
    • Singapore
    • Singapore Academy of Law Journal No. 2017, December 2017
    • 1 December 2017
    ...Civ 963. 20Cavendish Square Holdings BV v Talal El Makdessi[2012] EWHC 3582 (Comm). 21Talal El Makdessi v Cavendish Square Holdings BV[2013] EWCA Civ 1539. 22Cavendish Square Holding BV v Talal El Makdessi[2015] UKSC 67 at [36]–[39], [162]–[170] and [218]. 23Andrews v Australia and New Zeal......
  • Commercial Justification for Penalty Clauses: The Death of the Old Dichotomy?
    • United Kingdom
    • Edinburgh Law Review No. , January 2015
    • 1 January 2015
    ...El Makdessi v Cavendish Square Holdings BV and Team Y&R Holdings Hong Kong Ltd 1 1 [2013] EWCA Civ 1539 (henceforth the Court of Appeal provided a useful review of the propositions relating to penalty clauses set out in Dunlop Pneumatic Tyre Co Ltd v New Garage and Motor Company Ltd 2 2 [19......
  • Case Note
    • Singapore
    • Singapore Academy of Law Journal No. 2017, December 2017
    • 1 December 2017
    ...144. 10 Cavendish Square Holding BV v Talal El Makdessi [2012] EWHC 3582 (Comm). 11 Talal El Makdessi v Cavendish Square Holding BV [2013] EWCA Civ 1539. 12Cavendish Square Holding BV v Makdessi; Parkingeye Ltd v Beavis[2016] AC 1172; [2015] 3 WLR 1373 at [116]. 13Cavendish Square Holding B......

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