Trella Health Acquires PlayMaker Health to Strengthen Platform in Post-Acute Care Market.


Georgia, US-based Trella Health, a provider of healthcare growth insights and performance analytics, has acquired Tennessee-based post-acute CRM and EMR referral management system PlayMaker Health to strengthen data analytics and sales enablement platform in the post-acute care market, the company said.

Terms of the transaction were not disclosed.

The combination allows Trella to infuse its market intelligence and customer experience capabilities with PlayMaker's mobile-first customer relationship management offering. Together the companies create a post-acute care market intelligence, engagement and growth platform.

On the heels of Trella's recent growth investment from Cressey and company and Panoramic Ventures (formerly BIP Capital), the PlayMaker acquisition represents Trella's first transformative strategic investment.

Growing its product capabilities will further...

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