WPP to Acquire Australian MarTech Bower House Digital.
MANews-(C)2009-2022
London-based creative transformation company WPP (NYSE: WPP) has agreed to acquire the business of Australia-based marketing technology services agency Bower House Digital, the company said.
Terms of the transaction were not disclosed.
Bower House Digital will join Ogilvy's global network, further strengthening its ability to deliver technology-driven marketing solutions for clients.
The acquisition is aligned with WPP's accelerated growth strategy and focussed M and A approach to build...
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