Embracing and managing diversity at Dell: Introducing flexible working and a women’s network to help retain key employees
| DOI | https://doi.org/10.1108/14754390680000921 |
| Published date | 01 September 2006 |
| Pages | 16-19 |
| Date | 01 September 2006 |
| Author | Richard Lowther |
| Subject Matter | HR & organizational behaviour |
16
16 Volume 5 Issue 6 September/October 2006
ELL BELIEVES THAT IN order to be a
successful company and a great place to
work, a business must be able to leverage the
similarities and differences of all its team
members. While diversity in gender, race, religious
beliefs and sexual orientation are all of significance,
there’s also a need to focus on differences such as
communication style, thought style and skill sets.
It’s through diversity that Dell is better able to
understand and meet the changing needs of its global
customers. It’s become an essential element of the
company’s value and has helped to define “the Soul of
Dell,” the kind of company it is and what it aspires to
be. The road to diversity, however, is not a simple one
and involves an ongoing commitment by the company.
The business case for diversity
Quite apart from any legal obligations surrounding
workers’ rights and opportunities, diversity makes good
business sense. It provides real value in terms of staff
retention, expanding markets and further development
of products and services. Diverse workforces enable
organizations to understand and better respond to the
needs of its equally diverse customer base.
Demographic shifts, a changing population and the
rapid economic development of countries have meant
that the hunt for talent has by necessity shifted to a
global stage. The attraction and retention of customers
and employees has become a daily “dance” to
D
by Richard Lowther,Dell UK
Embracing and
managing
diversity at Dell
Introducing flexible working and a women’s
network to help retain key employees
Dell has introduced a
number of key initiatives
which helped to increase
employee morale and
retention rates. Its UK HR
director, Richard Lowther,
explains how
management buy-in for
diversity programs was
vital for implementing a
successful rollout of
initiatives, and has
empowered employees to
manage their own
workloads.
FEATURES AT A GLANCE
,
,
,
,
EMBRACING AND MANAGING
DIVERSITY AT DELL
MANAGING SEPRACOR’S
EMPLOYMENT BRAND
ASSESSING CULTURE AT
MICROSYSTEMS
MEASURING THE IMPACT OF
VALUES AT BDO STOY
HAYWARD
RESEARCHING ONBOARDING
BEST PRACTICE
,
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