Intrapreneurial behaviour: the role of organizational commitment

Published date10 July 2017
DOIhttps://doi.org/10.1108/WJEMSD-03-2017-0016
Date10 July 2017
Pages243-256
AuthorMuhammad Farrukh,Wei Ying Chong,Shaheen Mansori,Sara Ravan Ramzani
Subject MatterStrategy,Business ethics,Sustainability
Intrapreneurial behaviour: the
role of organizational commitment
Muhammad Farrukh
Institute of Graduate Studies, SEGi University Kota Damansara,
Petaling Jaya, Malaysia
Wei Ying Chong
Graduate School of Business, SEGi University Kota Damansara,
Petaling Jaya, Malaysia
Shaheen Mansori
INTI International University and Colleges,
Nilai, Malaysia, and
Sara Ravan Ramzani
Limkokwing University of Creative Technology,
Seri Kembangan, Malaysia
Abstract
Purpose The purpose of this paper is to shed light on the impact of organizational commitment (OC)on the
intrapreneurial behaviour of the employees in higher educational institutes (HEIs) of Pakistan.
Design/methodology/approach This paper opted the empirical study using the survey approach.
Structural equation modelling was used to analyse the questionnaires completed the Deans/Head of Schools,
professors and associate professors of the 20 public HEIs of Pakistan located in the capital city, Islamabad.
In total, 500 structured questionnaires were sent to the Deans/Head of Schools, professors and associate
professors. A total of 306 responses were received.
Findings Affective commitment (AC) and normative commitment (NC) has a positive and significant
impact on the intrapreneurial behaviour while continuance commitment (CC) is negatively associated with the
same behaviour.
Originality/value This empirical study will contribute to the theoretical knowledge on intrapreneurship
and OC in the public sector HEIs, which has been neglected in entrepreneurship research.
Keywords Affective commitment, Normative commitment, Continuance commitment,
Intrapreneurial behaviour
Paper type Research paper
Introduction
In this dynamic and complex business era, organizations are facing immense competition
because of trade liberalization, extensive foreign direct investment, acquisitions, mergers,
advancement in technology, free trade agreements and open economy. These complex
changes in market places have led the organizations to reconfigure their strategic approach
and organizational philosophy to gain and maintain competitive edge. To cope up the
rapidly changing environment, organizations need to be more entrepreneurial in
their business processes and day to day ongoing operations. These dynamic conditions
forced the researchers to focus on intrapreneurship, which helps in creating entrepreneurial
culture and enhances organizational performance (Castrogiovanni et al., 2011). This content
is in line with many other researches which advocate that corporate entrepreneurship
(CE) continuously seeks new opportunities by exploring and digging the resources
(Angeles and Soriano, 2011).
Literature shows that there are many factors which can be helpful for nurturing the
entrepreneurial environments in an organization. In considering intrapreneurship,
organizations are required to capitalize on employeesinnovative and risk taking behaviour.
World Journal of
Entrepreneurship, Management
and Sustainable Development
Vol. 13 No. 3, 2017
pp. 243-256
© Emerald PublishingLimited
2042-5961
DOI10.1108/WJEMSD-03-2017-0016
The current issue and full text archive of this journal is available on Emerald Insight at:
www.emeraldinsight.com/2042-5961.htm
243
The role of
organizational
commitment

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