'We must achieve growth and an enhanced profile'.
Author | Babber, Gulzari |
Position | A word from the president |
As a CIMA member in practice, I have seen organisations rise to great heights of success while others have fallen by the wayside. One of the most common reasons for failure is an inability to adapt to change. This is particularly relevant in today's increasingly challenging economic environment. Organisations in both the public and private sectors must be both financially fit and strategically flexible and agile if they are to thrive in the long term.
I am taking the mantle of president of CIMA at an exciting time. We are committed to a rolling programme of change to drive home the benefits of the new CGMA designation to the business community. At the same time, we are establishing new offices and forging new relationships with respected academic bodies around the world to broaden CIMA's global presence.
CIMA is currently on an interesting learning curve, following our recent joint venture with the American Institute of Certified Public Accountants. As two of the world's largest accountancy bodies, there is a good synergy. But we must work hard to ensure that we achieve the student growth and enhanced global profile that we have set out to attain over the next decade through this new alliance.
I have been a CIMA member since 1984 and am enormously proud of CIMA's achievements. I am confident that the Institute will continue to go from strength to strength. For this reason, my aim over the next 12 months is to underline CIMA's past successes and to support the Institute as we build on these foundations to create a dynamic global community that enshrines business excellence.
As with all organisations, it is essential that CIMA maximises the value from its investment in change. With this in mind, I was extremely heartened by the work of CIMA Ireland's immediate past chairman, Patrick Barr, who is busy promoting the concept of "benefits management".
Patrick is promoting something that CIMA members have known for a long time.
Effective change requires strong project management, which in turn requires...
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