Cars.com Inc. introduces new enterprise brand name.
M2 EQUITYBITES-October 18, 2023--Cars.com Inc. introduces new enterprise brand name
(C)2023 M2 COMMUNICATIONS http://www.m2.co.uk
Auto Business News - 18 October 2023
Cars.com Inc. (NYSE: CARS), a US-based technology company that says it is empowering automotive, has launched a new enterprise brand name.
The firm says that it is integrating its various commercial brand names under Cars Commerce and doubling down on its platform strategy to better connect the industry with a simplified and tier-less technology that covers pre-tail, retail and post-sale activities.
The new enterprise brand name comes with a streamlined and interconnected portfolio organised by four core capabilities including Marketplace, Digital Experience, Trade & Appraisal and Media.
Alex Vetter, Cars Commerce chief executive officer, said, 'The automotive...
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