Constellation Software Acquires Partner Marketing Platform Tune.
MANews-(C)2009-2020
Seattle, US-based partner marketing platform Tune has been acquired into the Perseus operating group of Canadian software firm Constellation Software (OTC: CNSWF), the company said.
This acquisition marks the second move into partner and affiliate marketing technology by Perseus, following its 2019 acquisition of the CAKE Software business.
Tune together with CAKE under the same operating group is now expected to be the largest source of software for performance marketing professionals and networks, worldwide.
This also creates a distinct advantage for advertisers who choose Tune to host their partner programs, giving them more access to large scale network partners while maintaining complete control and ownership of those relationships.
Customers of Tune should expect no changes to their current products, access, or service as a result of this transaction. Customers and partners are encouraged to ask questions and give feedback to their Tune customer success representatives, support personnel, as well as executive staff.
The team would like to thank every customer and partner for being part of this exciting next step in the future of Tune.
Advisors on the transaction for Tune include Needham and Company, LLC.
Tune builds technology that powers marketing...
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