Contentsquare to Acquire Heap to Strengthen Analytics Platform.
MANews-(C)2009-2023
France-based digital experience analytics provider Contentsquare has agreed to acquire California-based product analytics platform Heap to strengthen its analytics platform with a 360-view of the experience, the company said.
Terms of the transaction were not disclosed.
This acquisition will bring together two complementary industry players, unlocking a new era of customer insights and transforming the way businesses and organisations optimise their customers' online experience.
This will be Contentsquare's largest acquisition to date...
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