Deal snapshot: Flynt Management to Expand into Sexual Wellness Space with Acquisition of Lovers Brand from Playboy.

MANews-(C)2009-2023

US-based Flynt Management Group, LLC has agreed to acquire the Lovers brand, retail stores and e-commerce from Playboy Enterprises, Inc. to advance into sexual wellness retail market, the company said.

Terms of the transaction were not disclosed. The acquisition will include the chain of 40 Lovers...

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