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DecisionLink delivers value management platform.

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TELECOMWORLDWIRE-September 9, 2019-DecisionLink delivers value management platform

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DecisionLink has announced that the DecisionLink ValueCloud[R] has been named and certified by Vendor Neutral in a brand new category: customer value management, the company said.

Customer value management (CVM) uses metrics to ensure high levels of value are delivered to every customer based on their needs throughout the life of the relationship. Managing customer value as a practice and with an enabling application allows enterprises to treat customer value as a strategic asset and win business and retain customers more often; decrease discounting, accelerate deal cycles, market and showcase value, price more effectively and reduce churn.

DecisionLink's ValueCloud[R] augments CRM systems and efforts by providing the missing link to elevating conversations, establishing "trusted advisor" status with customers, and forging long term customer relationships.

The need for the discipline is further evidenced by big-brand solution companies embracing customer value management and subscribing to DecisionLink's ValueCloud[R]. In each of the last 10 competitive battles, DecisionLink's ValueCloud[R] has been declared a winner over simpler less comprehensive...

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