Signet Jewelers Acquires Online Retailer Blue Nile for USD 360m.
MANews-(C)2009-2022
Bermuda-based diamond jewelry retailer Signet Jewelers Ltd. (NYSE: SIG) has signed a definitive agreement to acquire Blue Nile, Inc, an online retailer of engagement rings and fine jewelry, for USD 360m in an all cash transaction, the company said.
Blue Nile posted revenue of more than USD 500m in calendar year 2021.
The strategic acquisition of Blue Nile accelerates Signet's efforts to expand its bridal offerings and grow its Accessible Luxury portfolio while extending its digital leadership in the jewelry category all to further enhance shopping experiences for consumers and create value for shareholders.
Blue Nile brings an attractive customer demographic that is younger, more affluent, and...
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