Tenth Avenue Commerce Acquires Succulent Gifting Brand Lula's Garden.
MANews-(C)2009-2022
Connecticut and New York-based e-commerce holding company Tenth Avenue Commerce has acquired succulent gifting firm Lula's Garden, the company said.
Lula's Garden has been in business since 2016.
Founder Liraz Birnbaum was inspired to reinvent the concept of gifting plants in an eco-conscious and sustainable way and focused on succulents.
The company is headquartered in Inglewood, California.
Tenth Avenue Commerce is a consumer driven e-commerce holding company based in New York and Connecticut. It was founded in 2011.
Led by CEO Michael Chapin...
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