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Trustmark Acquires Multi-Studio Fitness Subscription FitReserve.

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Vincent

MANews-(C)2009-2022

US-based employee benefits provider Trustmark has acquired multi-studio fitness subscription FitReserve, which allows members to mix and match in-person, live stream, and on-demand workouts from the top studios and instructors, the company said.

The acquisition will further enhance the comprehensive corporate fitness management solutions offered by Trustmark subsidiary HealthFitness.

FitReserve co-founder Megan Smyth has joined Trustmark as Executive director, Product Lead Fitness Network Access and Experience.

She will focus on continuing to increase the size and diversity of FitReserve's gym and fitness studio network.

FitReserve gives members access to thousands of monthly classes from local studios, including yoga, barre, HIIT, Pilates and more, with savings of over 50% off studio drop-in prices, no initiation fees, and no blackout times.

FitReserve members also get unlimited access to hundreds of pre-recorded workouts that can be taken anytime, anywhere, as well as exclusive discounts on leading nutrition, apparel, and wellness brands.

As part of Trustmark, FitReserve will grow both its direct-to-consumer membership base as well as offer business-to-business fitness network options that complement the broad wellness and fitness solutions from HealthFitness, including HealthFitness360, the company's recently...

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