Shoppers urged to back new campaign

Published date24 April 2024
Publication titleAirdrie & Coatbridge Advertiser
For the fifth year running,Tesco is working withThe Natasha Allergy Research Foundation, the UK's food allergy charity, to help raise awareness and support clinical research into food allergies by contributing 10p from every own brand Free From product bought in stores and online, as well as providing customers with the opportunity to round up their shopping at self-service tills throughout the week

All money raised, between April 22 to 28, will help Natasha's Foundation to continue its research into reducing the risks of food allergies and further developments into the management of allergies.

In addition to the funds being raised, the campaign aims to increase awareness in Lanarkshire about the importance of understanding food allergies and clearly highlighting ingredients in food which can cause allergic reactions.

Natasha's Foundation was founded in 2019 BYTANYA and Nadim Ednan-Laperouse following the tragic loss of their daughter Natasha who had a fatal allergic reaction to a...

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